Data Privacy Statement
At Add Mgmt Ltd we value your privacy and are committed to ensuring the security and transparency of any personal information we collect, use, and store. This privacy statement outlines how we handle your data in compliance with UK law, including the UK General Data Protection Regulation (UK GDPR) and the Data Protection Act 2018. By interacting with our website, services, or advertisements, you agree to the terms outlined in this privacy policy.
1. Information We Collect
We may collect the following types of data when you interact with us:
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Personal Identifiable Information (PII): Name, email address, phone number, postal address, and other details provided directly through forms, sign-ups, or other communication methods.
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Browser and Device Information: IP address, device type, operating system, and browser type.
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Usage Data: How you use our website or interact with ads, including pages viewed, time spent, links clicked, and actions taken.
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Marketing and Cookies Data: Information collected via cookies, tracking pixels, and similar technologies for the purposes of advertising and analytics.
2. How We Use Your Information
We may use your data to:
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Provide and improve our products and services.
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Respond to your inquiries or support requests.
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Personalize your online experience, including tailoring marketing communications.
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Serve targeted advertising via platforms like Meta (Facebook and Instagram Ads), Google Ads (including Search Ads, Display Ads, and YouTube Ads), LinkedIn Ads, TikTok Ads, and other similar advertising platforms.
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Conduct data analysis and website traffic monitoring to improve our business operations.
3. Advertising and Cookies
To ensure you see relevant content and ads, we use:
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Cookies: Small text files stored on your device to improve website functionality and track preferences.
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Essential cookies for website performance.
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Analytical cookies (e.g., Google Analytics) for usage tracking.
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Advertising cookies to deliver tailored ads based on your browsing activity.
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Tracking Technologies: Such as Facebook Pixel, LinkedIn Insights Tag, TikTok Pixel, and similar tools, which collect information about your interactions with our website and advertisements.
You can manage your cookie preferences through your browser settings or through our website's cookie banner.
4. Legal Bases for Processing
We process your data in line with the following legal bases:
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Consent: Where you have explicitly agreed, such as subscribing to newsletters or accepting cookies.
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Legitimate Interests: For business purposes like improving services, maintaining security, and advertising.
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Contractual Necessity: When providing a service you have requested.
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Compliance with Legal Obligations: To adhere to applicable UK laws and regulations.
5. Sharing of Data
We do not sell or rent your personal data. We may share it with third parties in the following circumstances:
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Service Providers: For tasks like website hosting, data analysis, or running ad campaigns (e.g., Meta, Google, LinkedIn, TikTok).
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Legal Requirements: If required to comply with legal obligations.
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Marketing Partners: For targeted advertising purposes, under strict agreements regarding your data's use.
6. Your Rights
Under the UK GDPR, you have the following rights:
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Access: Request a copy of your data.
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Rectification: Request correction of inaccurate or incomplete data.
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Erasure: Request deletion of your data where applicable.
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Restriction: Restrict certain types of processing.
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Objection: Object to processing for direct marketing.
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Data Portability: Request a copy of your data in a transferable format.
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Automated Decision-Making: Right not to be subject to decisions made solely by automated means.
To exercise these rights, contact us at creators@addmgmt.co.uk
7. Data Retention
We retain your data only as long as necessary for the purposes it was collected or as required by law.
8. Security
We use industry-standard security measures to protect your data from unauthorized access, alteration, or loss.
9. Third-Party Websites
Our website may contain links to third-party websites or services. We are not responsible for their privacy practices, and we encourage you to review their privacy policies.
10. Changes to this Privacy Statement
We may update this Privacy Statement occasionally. Any updates will be reflected on this page, and where necessary, we will notify you via email or website notifications.